Questions first.
How I get your story heard:
Your audience is a fickle thing. It wants better. It wants more. It wants it now.
I want to get to the heart of your business. Right into the nooks and crannies of it. The genetic make-up and moral compass. The social fabric, the cultural seams. Then, I start unpicking.
Sound existential? It is.
Knowing how you do what you do starts with questions… The right ones.
Why do you do it? What gets you up at night? Who really needs you?
Then, we need to understand what drives your customers. What really shakes them up and makes them listen?
We need to delve into your audience and swim deep.
Telling your story is one thing. Making it part of theirs is where the real magic happens.
How we work together:
1.The Discovery
It all starts with a vision. Who do you want to be? What do you stand for? Why? Needs, ambitions, and questions thrown into the mix. Then mapped out.
2.The Deep-Dive
An exploration into your customers, competitors and the industry you sit within. No stone unturned or insight spared. It’s all in the details.
3.The Brand-Build
Getting the foundations right. Highly collaborative and sharply strategic, here’s where we’ll craft your verbal identity. Naming, voice, tone, taglines, mission and then some.
4.The Write-Up
Words. Words. Words. Nuance, detail and direction, all distilled into brand comms. Simple.
5.The Action
Your story’s worth sharing. So time to do it. Here’s where your brand really comes to life.